11 Mar 2024 --- South Korean skin care brand Innisfree unveils new packaging and logo to reflect the brand’s current identity. The redesign launched in Asia and is now live in the UK. Innisfree says it wanted to shift the brand more closely toward “ensur[ing] sustainability and nature is at the forefront for the brand.” Its new packaging is available at Cult Beauty, Sephora and other UK retailers, and released new products alongside the redesign.
