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Natural vs sustainable: Cosmetic ingredients’ exploitation of environmental resources

Natural vs sustainable: Cosmetic ingredients’ exploitation of environmental resources

Natural cosmetic ingredients require large amounts of resources, such as land and water, complicating sustainability in the manufacturing process. Assuming that “natural equals sustainable” creates a fine line to greenwashing, and labels often mislead consumers into making unsustainable choices.Ahead of the EU’s Deforestation Regulation (EUDR), which is set to take effect later this year, Personal Care Insights sits down with industry experts to discuss the complexity of sustainability that the natural cosmetics industry faces.
Planet-friendly cosmetics: Consumers drive innovation and regulation for green beauty
Planet-friendly cosmetics: Consumers drive innovation and regulation for green beauty
Planet-friendly beauty innovations are increasingly centered around the needs and values of the end consumer. Suppliers and regulators are taking notes from the public to provide ethical cosmetic ingredients that are effective and do not involve greenwashing. Innova Market Insights data suggests that 52% of global consumers say they always consider sustainability when purchasing personal care products. Meanwhile, 47% are willing to pay more for eco-conscious options, signaling that “green values” increasingly influence spending habits. 
AmphiStar secures EU funding to scale up sustainable biosurfactant production
AmphiStar secures EU funding to scale up sustainable biosurfactant production
AmphiStar has received €12.5 million (US$14.6 million) from the European Innovation Council (EIC) to scale its production of clean biosurfactants in personal care. With the funding, the ingredient AmphiCare, launched last year, made from upcycled biowaste from feedstock, will be commercialized in the North American market.  “The EIC funding will enable us to scale the production of a first novel biosurfactant from our biosurfactant platform technology and enable its market penetration,” Sophie Roelants, COO and co-founder of AmphiStar, tells Personal Care Insights.  
Galactoarabinan: A Multi-Functional Natural Polymer for Next-Generation Personal Care
Galactoarabinan: A Multi-Functional Natural Polymer for Next-Generation Personal Care
Galactoarabinan, derived from sustainably harvested larch trees, is a biodegradable polymer offering multifunctional benefits in skincare and haircare. It enhances moisturization, anti-aging, SPF performance, and pigment dispersion. With clean extraction, broad formulation compatibility, and global regulatory approval, it supports eco-conscious, high-performance personal care aligned with modern consumer values.

This Technical Paper is brought to you by Arxada.
Cosmetic Business 2025: Provital addresses adult acne with Triplebiome biotech
Cosmetic Business 2025: Provital addresses adult acne with Triplebiome biotech

We speak to Hagen Döering, sales manager at Provital, about Purebloom, designed to fight adult acne in women. The development incorporates Provital’s Triplebiome, a biotech platform that uses plant endophytes as a sustainable and effective source to produce new natural active ingredients. The cosmetic ingredient company talks about the prevalent, but less discussed, issue of adult acne at Cosmetic Business 2025 

Cosmetic Business 2025 review: Sustainability drivers and healthy aging proliferate
Cosmetic Business 2025 review: Sustainability drivers and healthy aging proliferate
At Cosmetic Business 2025 in Munich, Germany, eco-conscious solutions from formulation to packaging dominated the trade show floor. Standout trends included customizable and ecological packaging, longevity-based skin care, and cosmetics combining high-quality sensory appeal with sustainability credentials. Naturalness was incorporated wherever possible, with beauty companies targeting the consumer preference for green ingredients and packaging.

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Lip Gloss and Lipsticks Trends in the US and Canada
A woman applying lip gloss.
Lip gloss and lipsticks express individuality, confidence, and self-care. As consumers across North America seek products that deliver rich pigments and nourishing benefits, brands respond with innovative formulations that enhance lip health. Innova Market Insights Innova’s 360 research explores factors influencing lip cosmetics and highlights emerging innovations, consumer demands, and future brand opportunities. 
Summer retail expansion: Beauty brands roll out on brick-and-mortar shelves
tree hut products against colorful backdrop
As summer shopping ramps up, several skin care and cosmetics brands are expanding their presence in major retailers with launches and store rollouts. Among the latest launches is Tree Hut, which has introduced its first-ever body serum, now available at Ulta Beauty.
AI language models show promise in reducing shampoo stability testing
girl with holographic hair
A study has shown that large language models (LLMs) can predict the phase stability of shampoo formulations with comparable accuracy to traditional machine learning methods. The findings suggest that artificial intelligence (AI) could help cosmetic formulators reduce the number of physical experiments needed to reach a stable product.
Berlin Packaging expands beauty range with Cosmei acquisition
women holding personal care packaging
Berlin Packaging has purchased Italy-based cosmetics company Cosmei, expanding its presence in the beauty packaging sector. Cosmei develops distinct, personalized packaging for beauty brands, which Berlin Packaging aims to use to  expand its personal care portfolio.
UK beauty industry outpaces economy but exports and employment expected to decline
A woman checking out at a beauty shop with the worker.
The British Beauty Council’s annual The Value of Beauty report has revealed that the personal care industry is growing significantly faster than the UK economy. The report, commissioned by Oxford Economics, shows that the UK’s beauty sector contributed £30.4 billion (US$38.91 billion) to GDP in 2024, an increase of 9% yearly (5% adjusting for inflation). The recorded growth rate is four times faster than the overall UK economy’s 1.1%, compared to 5% for beauty. However, despite this GDP contribution, employment and export levels within the sector are predicted to decline in 2025. 
ATNI calls to improve packaged foods’ healthiness in Kenya and Tanzania
Woman shopping in Africa

Nutrition Insight

The Access to Nutrition initiative (ATNI) reveals that only a small share of assessed packaged food products in Kenya (33%) and Tanzania (25%) are considered “healthy.” Nutrition Insight joined the organization’s online report launch, which mapped the food and beverage market and policies in the East African countries, where populations face growing risks of malnutrition and non-communicable diseases. ATNI links these growing health risks to the increased availability and consumption of more processed, energy-dense foods higher in fat, salt, and sugar, instead of traditional diets that rely on local, nutrient-dense whole foods. 
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Regulatory News

Brazil encourages artisanal beauty market with relaxed product regulations

Brazil has introduced a law exempting artisanal personal care products from registration in the Brazilian Health Regulatory Agency (Anvisa). The new legislation aims to simplify the production and marketing of hygiene products, cosmetics, and perfumes manufactured by small producers — particularly individual entrepreneurs. 

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Personal Care Insights News

World Skin Health Day: CeraVe and ILDS partner to close global skin care gap

The International League of Dermatology Societies (ILDS) and L’Oréal-owned CeraVe have partnered for the No Health Without Skin Health project, which aims to raise awareness of skin diseases. The project includes nine events worldwide on World Skin Health Day today. The global initiative, founded by the ILDS and the International Society of Dermatology, aims to educate people about the importance of skin health and encourage discussions and actions that work toward improving it. The collaboration is working to illuminate the over 3,000 skin diseases globally, including acne, eczema, and scabies.

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Regulatory News

EU Green Claims Directive withdrawal threat sparks political backlash and NGO warnings

The future of the EU Green Claims Directive has become unclear following a breakdown in trilogue negotiations and confusion over whether the proposal is being withdrawn. In a public midday press briefing, a European Commission (EC) spokesperson publicly stated that the Commission “intends to withdraw the Green Claims proposal,” prompting the cancellation of what would have been the final round of talks between EU institutions.

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Sun care spotlightJul2025

According to 42% of consumers worldwide, “long-lasting” is the most influential claim when purchasing sun care products. Globally, the sun care category has grown 8% from April 2020 to March 2025. Whi...

Product innovation

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Planet-friendly ingredients Jul 2025

According to Innova Market Insights data, 52% of global consumers say they always consider sustainability when purchasing personal care products. Meanwhile, 47% are willing to pay more for eco-conscious options, signaling that “green values” are increasingly influencing spending habits.

Trend analysis

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Beauty of agingJul 2025

Innova Market Insights data indicates +11% growth in anti-aging claims for Personal Care launches from 2020 to 2024. Skin Care is dominating the anti-aging space, but Body Care is picking up the pace.

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Cosmetic Business 2025: Provital addresses adult acne with Triplebiome biotech

We speak to Hagen Döering, sales manager at Provital, about Purebloom, designed to fight adult acne in women. The development incorporates Provital’s Triplebiome, a biotech platform that uses plant endophytes as a sustainable and effective source to produce new natural active ingredients....

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Cosmetic Business 2025: Berg + Schmidt flags global demand for fast-absorbing creams
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Cosmetic Business 2025: Quadpack reveals refillable and dispensing technology for beauty products
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Cosmetic Business 2025: Vytrus Biotech predicts glass skin trend will endure
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