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Persán acquires Mibelle Group to expand global reach and tech capabilities

Persán acquires Mibelle Group to expand global reach and tech capabilities

Spanish multinational Persán has acquired the Mibelle Group from Swiss retailer Migros, forming one of the world’s largest contract manufacturing and private label players. The combined turnover is expected to exceed €1 billion (US$1.08 billion). Mibelle Group specializes in personal care, beauty, home care, nutrition, and developing active ingredients for the cosmetics and nutraceutical industries. 
Novel Neurocosmetics: Understanding the skin-brain axis’ influence on cosmetics
Novel Neurocosmetics: Understanding the skin-brain axis’ influence on cosmetics
Neurocosmetics is emerging as an important field in the personal care industry, offering skin care that interacts with the nervous system to promote both skin health and emotional well-being. Brands are increasingly incorporating neuroactive ingredients that claim to influence the brain-skin connection, as consumers seek products that go beyond surface-level benefits.
Mitra Bio founder: Regenerative solutions set to dominate anti-aging skin care
Mitra Bio founder: Regenerative solutions set to dominate anti-aging skin care
Mitra Bio has created a noninvasive skin diagnostics platform to facilitate the development of age-rejuvenating compounds. The company’s platform uses noninvasive skin sampling powered by sequencing and data science to guide the design of therapeutic solutions in the personal care industry. The platform measures the epigenetic profile of the skin. Epigenetics is the study of how lifestyle and environment can trigger changes in gene function. Epigenetic skin care is emerging in the personal care industry, with formulas designed to target cellular health. These products aim to change the way that genes are expressed so that the skin can look and act younger. 
Boosting Collagen Formulations: The Power of OptiMSM®
Boosting Collagen Formulations: The Power of OptiMSM®

The collagen ‘boom’ doesn’t show any signs of slowing. So how can brands stand out in such a saturated market? Read Balchem’s new whitepaper to uncover how OptiMSM®, the industry-leading source of methylsulfonylmethane (MSM), can be combined with collagen to enhance your beauty-from-within formulations – with MSM + collagen improving skin thickness, roughness and hydration better than collagen alone.[1]


[1]Pogačnik T, et al., J Func Foods 2023; 110: 105838.

Technical Paper brought to you by Balchem


Consumer Reports: Study reveals synthetic braiding hair contains toxic chemicals
Consumer Reports: Study reveals synthetic braiding hair contains toxic chemicals
Consumer Reports recently released a study identifying volatile organic compounds and cancer-causing chemicals in all the synthetic braiding hair samples it tested. Black women often use braiding hair to achieve multiple different hairstyles, and it is known to be integral to their culture. We speak to James Rogers, director and head of product safety testing at Consumer Reports, about how producers of this synthetic hair should take action to increase safety testing. He also explains how Consumer Reports is working with US states to implement legislation around these toxic chemicals to protect Black women.
In-cosmetics 2024 preview: Beauty industry prepares for Paris
In-cosmetics 2024 preview: Beauty industry prepares for Paris
Personal Care Insights is gearing up for In-cosmetics Global in Paris, France (April 16–18). Our team will connect with leading companies in the personal care and beauty sector who are showcasing their latest innovations with a nod to sustainability, artificial intelligence, ingredient efficacy and opportunities for healthy aging. In this preview, we spotlight some of the key companies and solutions to look out for.

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Makeup regulations drive ingredient crackdown and transparency
woman looking at ingredient on personal care product
Recent regulatory developments to limit harmful ingredients, animal testing, and single-use plastic in makeup products are incentivizing the industry to cater to the conscious consumer. Some major industry players predict that makeup regulations will become stricter and more transparent, aligning with consumer environmental and health concerns. According to market research by Innova Market Insights, 64% of consumers globally think better safeguards are needed to ensure that makeup formulas are safe and toxin-free. In comparison, 47% of consumers find it difficult to trust brands’ sustainability claims and benefits.
Unilever purchases refillable personal care brand Wild
A collection of Wild products in flowers.
Unilever has acquired the digital native personal care brand Wild known for its refillable deodorant packaging. Wild launched in the UK in 2020 and has earned the title of a digitally native brand based on its loyal consumer base, coming from its direct-to-consumer and retail model. The body care brand’s mission is to eradicate single-use plastic from bathrooms through natural, refillable alternatives. 
Heineken Silver blurs skin care boundaries with beer-inspired moisturizer
A woman pouring beer on her hand from the tap.
Dutch lager Heineken Silver has launched a “skin-smoothing” beauty cream, taking an unconventional approach to brand engagement. The unexpected product taps into the popularity of skin care and the rise in self-care routines — underpinned by a shift in lifestyle choices and technological advancements. Heineken Smootheriser cream will be available to consumers in Cambodia and Taiwan, co-launching with the official launch of Heineken Silver beer in the Asian market. Over 1,000 limited-edition boxes will be available exclusively through select activations and giveaways. 
March in review: Global tariffs hit cosmetics, consumers reject greenwashing, summer scents revealed
Monthly Review text with a picture of a woman putting lipstick on.
This month, the global tariff war’s impact on the personal care industry grew. EU beauty giants pushed back on proposed tariffs that involved their supply chains and created an alliance. Meanwhile, the Canadian cosmetic industry encouraged consumers to shop local. Reports from Revieve and the US’s National Science Foundation (NSF) found that consumers are becoming more deterred from beauty brands that greenwash. 
Kcd/one and Clarion expand into Indian beauty market
machine producing cosmetics cream
Knowlton Development Corporation (Kdc/one) and Clarion Group are developing a manufacturing facility in Gujarat, India, to support the growth of personal care brands in the country.The partnership will cover packaging manufacturing for color cosmetics and skin care. Packaging supplier Kdc/one will offer cost-effective solutions in beauty packaging, while cosmetics company Clarion will offer formulation innovation designed to enhance customer experience. 
Exploring multi-omics tools and sharing research insights to improve nutrition
Researchers meeting behind a computer

Nutrition Insight

Food systems are under growing pressure to support human and planetary health. The Periodic Table of Food Initiative (PTFI) explores cutting-edge science to reshape nutrition, such as multi-omics tools — technologies that map food at the molecular level. PTFI states that these tools and collaborative research among its partners enable a holistic understanding of food composition and lay the groundwork for transformative innovations. Nutrition Insight continues our talk with Selena Ahmed, PTFI’s global director, and Mariana Barboza, research program manager for the Innovation Institute for Food and Health (IIFH) at the University of California (UC), Davis. 
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Makeup maestrosMar2025

Innova Market Insights data indicates that half of consumers worldwide seek more multifunctional face cosmetics, with nearly 50% of new multifunctional makeup launches happening in Europe. Multi-use s...

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Product innovation

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Novel Neurocosmetics Mar 2025

As consumers increasingly seek products that integrate beauty and wellness, neurocosmetics have emerged as a promising solution for nurturing both skin and mind. Backed by advances in psychodermatology and neuroscience, companies are leveraging the mind-body connection to develop personal care products that deliver scientifically driven mental wellness and mood-boosting benefits.

Trend analysis

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Collagen innovationMar 2025

Innova Market Insights’ data indicates a 13 % compound annual growth in personal care launches with collagen support between October 2019 and September 2024, with Europe leading the launches. Nearly one-third of launches were facial/neck moisturizers, while shower products were gaining ground. In addition, 65% of launches with collagen support also contain an anti-aging claim.  

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Consumer Reports: Study reveals synthetic braiding hair contains toxic chemicals

Consumer Reports recently released a study identifying volatile organic compounds and cancer-causing chemicals in all the synthetic braiding hair samples it tested. Black women often use braiding hair to achieve multiple different hairstyles, and it is known to be integral to their culture. We...

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Revieve Part 2: Overcoming challenges in building an AI hair color advisor
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