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L’Oréal and True Diagnostic leverage epigenomics for skin and hair care formulation

L’Oréal and True Diagnostic leverage epigenomics for skin and hair care formulation

L’Oréal has announced a partnership with epigenomics testing company, Tru Diagnostic, to explore how epigenetic changes translate to visible signs of aging. By decoding these biological markers, the companies aim to design new cosmetic solutions that enhance appearance and promote long-term skin and hair health.
Artificial intelligence imagines brave new world for personal care and beauty
Artificial intelligence imagines brave new world for personal care and beauty
Artificial intelligence (AI) will transform ingredient and product formulation in the personal care and beauty industry. AI systems will also revolutionize brand-consumer engagement through hyper-personalized marketing and interactive content, but cosmetics brands should use new technology to enhance rather than replace human interaction.
Inside Givaudan’s new anti-aging ingredient from North Atlantic algae
Inside Givaudan’s new anti-aging ingredient from North Atlantic algae
Givaudan Active Beauty has launched Evernityl, an algae-derived active ingredient, ahead of In-cosmetics Global 2025. The anti-aging ingredient is designed to provide preventive and corrective benefits, such as improving elasticity, tone, and overall skin appearance.
Collagen innovation
Collagen innovation
Innova Market Insights’ data indicates a 13 % compound annual growth in personal care launches with collagen support between October 2019 and September 2024, with Europe leading the launches. Nearly one-third of launches were facial/neck moisturizers, while shower products were gaining ground. In addition, 65% of launches with collagen support also contain an anti-aging claim.  
Boosting Collagen Formulations: The Power of OptiMSM®
Boosting Collagen Formulations: The Power of OptiMSM®

The collagen ‘boom’ doesn’t show any signs of slowing. So how can brands stand out in such a saturated market? Read Balchem’s new whitepaper to uncover how OptiMSM®, the industry-leading source of methylsulfonylmethane (MSM), can be combined with collagen to enhance your beauty-from-within formulations – with MSM + collagen improving skin thickness, roughness and hydration better than collagen alone.[1]


[1]Pogačnik T, et al., J Func Foods 2023; 110: 105838.

Technical Paper brought to you by Balchem


Consumer Reports: Study reveals synthetic braiding hair contains toxic chemicals
Consumer Reports: Study reveals synthetic braiding hair contains toxic chemicals
Consumer Reports recently released a study identifying volatile organic compounds and cancer-causing chemicals in all the synthetic braiding hair samples it tested. Black women often use braiding hair to achieve multiple different hairstyles, and it is known to be integral to their culture. We speak to James Rogers, director and head of product safety testing at Consumer Reports, about how producers of this synthetic hair should take action to increase safety testing. He also explains how Consumer Reports is working with US states to implement legislation around these toxic chemicals to protect Black women.

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Novel Neurocosmetics: Understanding the skin-brain axis’ influence on cosmetics
Woman applying skin care happily
Neurocosmetics is emerging as an important field in the personal care industry, offering skin care that interacts with the nervous system to promote both skin health and emotional well-being. Brands are increasingly incorporating neuroactive ingredients that claim to influence the brain-skin connection, as consumers seek products that go beyond surface-level benefits.
Symrise unveils plant-based ingredients to protect cosmetic formulations from contamination
plant based ingredients
Symrise has introduced Mindera, a range of plant-based ingredients that protect leave-on cosmetic formulations like emulsion, serums, and conditioners from microorganisms. The line-up includes four ingredients that boast multifunctional properties for skin care needs. Sabine Lange, director of Functional Efficacy and Application at Symrise, says: “With Mindera, we are solving the Naturalness Performance equation in cosmetic product protection. Over many years, we have worked to identify the right plant-based substances in the right combinations to deliver efficient and effective protection.”“Symrise proudly brings this technology to the market to provide customers with the adaptable, natural solutions they need for their formulations.”
Nobiesse launches fluoride-free toothpaste amid rising concerns over the ingredient
man and woman enjoying teeth cleaning
Nobiesse has released Fluoride-Free Toothpaste sample bundles amid the growing consumer demand for natural ingredients in oral care product formulations. While fluoride can help prevent cavities, some studies suggest excessive intake may contribute to dental fluorosis, thyroid dysfunction, and other concerns. The collection aims to reduce unnecessary additives. Matthew Frederick, founder of Nobiesse, says: “We created this sampler bundle to give people the freedom to explore fluoride-free toothpaste without committing to a full-sized product. There is a growing awareness about the potential concerns of fluoride overexposure, and we want to provide a safe and effective alternative that aligns with our commitment to clean personal care.”Fluoride-free formulations have gained traction as a result of increasing concerns over the ingredient. “Oral care should be both effective and safe,” adds Frederick. “Consumers should have access to oral care that prioritizes performance and peace of mind.”
Revieve CEO unravels Gen Z personal care and beauty brand opportunities
GenZ women sitting on couch with colorful background
Gen Z is influencing the direction of beauty innovation, driving demand for sustainable packaging, AI-powered personalization, and purpose-driven brand narratives. The generation is emerging as a transformative power in the personal care landscape with a distinct set of expectations prioritizing authenticity, personalization, and ethical responsibility.
The Body Shop’s bankruptcy: Suppliers left shortchanged by partial payouts
The Body Shop logo
The Body Shop’s administrator at FRP Advisory has announced that the beauty retailer will pay back only part of the money it owes after going bankrupt last year. Unsecured creditors, including suppliers, landlords, and charities will reportedly receive between 16% and 27% of the £219 million (US$283.4 million) owed.
Vision health: Expert insights on combating digital eye strain and dispelling myths
Diverse group young people in circle staring in surprise at cell phone screen

Nutrition Insight

With the rise of digital devices, eye health is increasingly compromised by digital eye strain and myopia. Nutrition Insight speaks with experts at AstaReal and Unibar Corporation, who highlight the role of vision supplements like astaxanthin, CapsiClear, and carotenoids in protecting against oxidative stress, inflammation, and blue light damage. Dr. Behnaz Shakersain, Scientific Affairs manager at AstaReal Sweden says that though the digital age offers great convenience, it can also cause several negative effects.
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Focus on fragrancesMar2025

Innova Market Insights data reveals that fragrance launches are on the rise globally — with Europe leading by accounting for over half of these introductions. While most new launches are targeted towa...

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Product innovation

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Novel Neurocosmetics Mar 2025

As consumers increasingly seek products that integrate beauty and wellness, neurocosmetics have emerged as a promising solution for nurturing both skin and mind. Backed by advances in psychodermatology and neuroscience, companies are leveraging the mind-body connection to develop personal care products that deliver scientifically driven mental wellness and mood-boosting benefits.

Trend analysis

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Collagen innovationMar 2025

Innova Market Insights’ data indicates a 13 % compound annual growth in personal care launches with collagen support between October 2019 and September 2024, with Europe leading the launches. Nearly one-third of launches were facial/neck moisturizers, while shower products were gaining ground. In addition, 65% of launches with collagen support also contain an anti-aging claim.  

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Consumer Reports: Study reveals synthetic braiding hair contains toxic chemicals

Consumer Reports recently released a study identifying volatile organic compounds and cancer-causing chemicals in all the synthetic braiding hair samples it tested. Black women often use braiding hair to achieve multiple different hairstyles, and it is known to be integral to their culture. We...

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Hyléance Company: Balancing functionality with appearance for refillable cosmetic packaging
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Packaging Innovations 2025: Aptar Beauty flags fragrance refills as incoming solution
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Revieve Part 2: Overcoming challenges in building an AI hair color advisor
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