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Brighton Wellness Festival founder on democratizing personal care
Brighton Wellness Festival founder on democratizing personal care
Brighton Wellness Festival (BWF), the UK’s new wellness platform for inclusive well-being, has announced a flagship program: The BWF Summit, set to take place on October 4, 2025. The launch comes as wellness continues to shape the personal care industry and consumers prioritize holistic health practices. The event aims to unite wellness professionals in holistic practice and sustainable living, and industry pioneers to explore the category’s future. The summit seeks to democratize wellness for all rather than selling it as a commodity. 
Plant-based ingredients transform from beauty trend to business strategy
Plant-based ingredients transform from beauty trend to business strategy
Plant-based cosmetic ingredients are reshaping formulation strategies across the beauty industry. The shift is driven by growing consumer expectations for sustainability, transparency, safety, and ethical sourcing.  Innova Market Insights data indicates a 17% growth in personal care launches with plant-based claims from July 2020 to June 2025. Hand, Bath & Shower was the leading category, with one out of three launches having plant-based claims from July 2024 to June 2025. 
Ipsy reframes beauty as a “sandbox for play” with new campaign
Ipsy reframes beauty as a “sandbox for play” with new campaign
Ipsy has launched a beauty campaign, I Play Beauty, framing beauty product use as a creative hobby rather than a routine. I Play Beauty challenges the perception of makeup and skin care as superficial. Through its campaign, the beauty product subscription service positions cosmetics as a space for connection, exploration, and self-expression.
Beauty of aging
Beauty of aging
Innova Market Insights data indicates +11% growth in anti-aging claims for Personal Care launches from 2020 to 2024. Skin Care is dominating the anti-aging space, but Body Care is picking up the pace.
Beyond Topicals: Improving Skin Moisturization and Elasticity by Hydrolyzed Gelatin
Beyond Topicals: Improving Skin Moisturization and Elasticity by Hydrolyzed Gelatin
Discover how Peptolap, a hydrolyzed collagen supplement produced by Lapi Gelatine SpA, can significantly improve your skin's elasticity, hydration, and tone. A 56-day, double-blind clinical trial confirms its proven efficacy and excellent safety profile. Download the full technical paper to learn more about the scientific results and the future of skin health.This Technical Paper is brought to you by Lapi Gelatine SpA.
Presperse: Advancing skin longevity by fighting zombie skin cells
Presperse: Advancing skin longevity by fighting zombie skin cells
With technology making aging more visible through filters and photo comparisons, beauty consumers are seeing anti-aging more holistically, creating a focus on longevity. Dr Daphne Benderly, director of R&D at Presperse, introduces their bio-based PDRNs, designed to counter “zombie” skin cells — damaged cells that no longer function yet remain in the skin — and preserve long-term skin vitality.

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Clean Food Group, THG and Croda gain cosmetic approval for palm oil alternative
green oil with pipette
Clean Food Group (CFG), The Hut Group (THG), and Croda’s Clean Oil 25 ingredient has received approval for use in cosmetic formulations in the UK, US, and Europe. The oil is made from fermented food waste to offer a sustainable alternative to traditional oil and fat ingredients such as palm oil.The three firms’ partnership combines CFG’s biotechnology, THG’s product innovation experience, and Croda’s personal care manufacturing to prepare the ingredient for commercial application in the beauty industry.
IFSCC Congress 2025: BASF reveals advancements in skin care formulation
portrait of a woman
BASF has announced it will present its findings on holistic microbiome science, bacteria’s role in skin aging, and retinol delivery systems at the upcoming International Federation of Societies of Cosmetic Chemists (IFSCC) Congress from September 15–18.
Univar Solutions partners with Best Value Chem to boost UV protection in Brazil
A girl putting sunscreen on her cheek.
Univar Solutions Brazil has announced that its Ingredients + Specialties division from Univar Solutions has expanded its personal care portfolio through an exclusive distribution partnership with Best Value Chem. According to the Univar subsidiary, it will now offer the world’s third-largest sunscreen market access to Best Value Chem’s ingredients. Univar Solutions Brazil adds products such as BVSUN — a UV defense — to its sun protection solutions. 
WHO recognizes sunscreen as essential medicine
man applying smear of sunscreen to his face
The World Health Organization (WHO) has added sunscreen to its Model List of Essential Medicines, officially recognizing it as a necessary tool for global health.The move shifts sunscreen from being classified as a cosmetic to being acknowledged as a preventive medicine, with the potential to improve access and reduce UV-related diseases worldwide.
Fragrance drives Puig’s financial growth for first half of 2025
carolina herrera perfumes displayed on a shelf
Puig has posted net revenue of €2.3 billion (US$2.7 billion), up 7.6% like-for-like, for the first half of 2025. The Spanish beauty group says Fragrances drove performance, while makeup regained momentum in the second quarter.
UNICEF warns child obesity overtakes undernutrition as MAHA leans on voluntary...
Earth being squeezed by measuring tape around it

Nutrition Insight

The US has released its strategy to make children “healthy again.” However, critics point out gaps in concrete regulatory action against unhealthy foods. Concurrently, UNICEF declares that 2025 marks a “historic turning point.” Its latest report finds that global obesity among schoolgoers has overtaken undernutrition rates for the first time. The final Make America Healthy Again (MAHA) strategy follows a draft that was leaked last month, which was criticized for not implementing stronger regulatory actions. 
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Business News

Mouth full of politics: Colgate caught in US–India tensions

Indian consumer goods company Dabur has launched an ad campaign urging shoppers to pick its “Swadeshi,” or made-in-India, toothpaste over American-owned Colgate. The campaign follows the US raising tariffs on Indian goods, sparking calls in India to buy local.

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Regulatory News

California becomes first US state to ban cosmetic plastic microbeads and glitter

California has emerged as the first US state to ban plastic microbeads in leave-on personal care and cleaning products. Assembly Bill (AB) 823 passed the Senate Floor last week and will take effect on January 1, 2029. Another year will allow the selling out of stocks before additionally banning the sales of cosmetics containing plastic glitter in 2030.  The US banned plastic microbeads in rinse-off cosmetics in 2015, however, they are still permitted in leave-on products.  

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Research & Development

Men’s care trends in North America: Exploring precision and sensory appeal

The North American market has created innovation opportunities to give the modern man a makeover that combines self-care, functionality, and a touch of exclusivity. Once limited to shaving products, men’s care aisles are rapidly expanding with a diverse array of introductions that emphasize a more holistic approach to men’s care. Innova Market Insights highlights how the North American men’s care market is adjusting to the modern man’s shifting priorities and shares opportunities in male grooming trends. 

Personal care focus

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Men’s care trendsSep2025

According to data from Innova Market Insights, 39% of male consumers globally use facial skin care products daily. Male-targeted personal care grew by 11% worldwide between July 2020 and June 2025. Ne...

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Product innovation

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Plant-based innovation Sep 2025

Innova Market Insights data indicates 17% growth in personal care launches with plant-based claims from July 2020 to June 2025. Hand, Bath & Shower was the leading category with plant-based claims taking one out of three launches from July 2024 to June 2025. Fragrances with plant-based claims were surging with 30% growth in five years.

Trend analysis

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Beauty of agingSep 2025

Innova Market Insights data indicates +11% growth in anti-aging claims for Personal Care launches from 2020 to 2024. Skin Care is dominating the anti-aging space, but Body Care is picking up the pace.

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Presperse: Advancing skin longevity by fighting zombie skin cells

With technology making aging more visible through filters and photo comparisons, beauty consumers are seeing anti-aging more holistically, creating a focus on longevity. Dr Daphne Benderly, director of R&D at Presperse, introduces their bio-based PDRNs, designed to counter “zombie” skin...

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Acorn Biolabs: Using stem cells for personalized anti-aging skin care
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Kenvue: Formulating microbiome-friendly products for baby skin care
Flavex Enrich your cosmetics with natural plant Co2 extracts
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