Promotional banner for a neuroesthetics webinar featuring a woman’s side profile with digital neural icons, titled “What’s Trending in Neuroesthetics?” with date May 7, 2025 and a “Register now” button.
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India’s beauty boom goes digital, drawing global brands and investors

India’s beauty market and its fast-growing consumer base are reeling in major players in the global cosmetics industry. Multiple international brands, retailers, and investors have recently made moves to capture and strengthen their local footholds — and across the board, a trend of focusing on digitally-driven beauty has emerged. Japanese beauty brand Kosé says it is sharpening its focus on India as part of its global growth strategy. Meanwhile, local beauty e-commerce platform Nykaa continues to scale, flaunting strong revenue growth and the launch of a flagship boutique for Charlotte Tilbury in New Delhi.
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Why beauty brands rely on AI to power innovation and personalization
The use of AI in the beauty value chain is becoming increasingly common, both in consumer-facing offerings and behind the scenes in R&D. For formulators, AI helps deepen the science of ingredient innovation while speeding up the process. Meanwhile, the technology also lowers the barrier for consumers to try new products as choices are at an all-time high, and selecting the right one becomes more overwhelming. Anastasia Georgievskaya, CEO and co-founder at beauty tech company Haut.AI, tells Personal Care Insights that consumer demand for personalized beauty is a major driver in the shift to adopt AI.
Woman spraying perfume
Aptar Beauty on how regulation and “skinification” shape alcohol-free perfumes
Aptar Beauty says the fragrance market is undergoing a profound transformation. The company believes that regulatory shifts to lower volatile organic compounds (VOC) content, including alcohol, to reduce emissions, are accelerating the move toward other types of formulas across beauty categories.  Consumers are embracing gentle formulations with natural ingredients and added skin care benefits, pushing brands to rethink traditional approaches to perfumery. Aptar Beauty, which is the beauty division of AptarGroup, is a US company that specializes in dispensing systems, packaging, and application technologies for consumer products.
Mane Kancor Technical Paper
A Patented Breakthrough in Scalp Health — Learn more from the clinical study results
Purakan™ is a patented breakthrough in natural scalp care, proven to outperform market leaders on pruritus, dandruff, itching, and flaking. It replaces synthetic options like ZPT and piroctone olamine. Clinical studies show 89.7% of participants experienced reduced dandruff and itching within just seven days.This technical paper is brought to you by Mane Kancor.
Frédéric Faugeroux, Ashland
PCHi 2026: Ashland debuts Eternight in China to target longevity trend

Frédéric Faugeroux of Ashland highlighted the global debut of Eternight, marking the company’s first time initiating a worldwide ingredient launch in China. He emphasised the importance of regional customization, noting that trends such as skin brightening remain highly relevant in China and require targeted ingredient development. Backed by a Shanghai-based clinical lab established in 2006, Ashland continues to tailor innovations to local market needs, positioning longevity as a key driver in the evolution of high-performance, consumer-focused beauty solutions.

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In-cosmetics Global 2026 preview: Holistic beauty and longevity drive innovation
In-cosmetics Global 2026 in Paris, France (April 14–16), will reveal the latest trends and product developments in the beauty industry. In this preview, Personal Care Insights highlights leading exhibitors and what they will showcase on the trade show floor. This year’s key themes include longevity, scalp care, and nutricosmetics.

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In-Cosmetics Global 2026: Ashland to debut “glocalized” innovations and...
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Ashland is set to reveal platform innovations and novel ingredients at In-cosmetics Global 2026 in Paris, France, this week (April 14-16). The additives and specialty ingredients company’s “glocalized” launches focus on solutions tailored for region-specific culture, country, and regulatory needs.The launches include two technology platform expansions with applications in hair care and viscosity control, and four ingredient innovations.
Checkerspot debuts precision-fermented algal oils for sustainable cosmetics
A woman putting lotion on her face and smiling.
Checkerspot has introduced Algolein, a line of precision-fermented lipids for the personal care and cosmetics industries. The company will debut the range with Algolein TG C18/80, a non-GMO high-oleic algal oil commercialized through a strategic partnership with ingredient specialist La Fabrique Vegetale.
DS Smith designs cardboard packaging for home fragrance line
?DS Smith Lalique Beauty Folding Box
DS Smith has supplied Lalique Beauty, part of the Lalique Group, with folding boxes and inserts for the launch of its home fragrance collection, Tales of Light. The collection is the first to feature Lalique Beauty’s new visual identity.The Tales of Light collection features six scented candles, including L’Escapade, L’Atelier, La Comédie, La Demeure, La Muse, and La Verrerie, and three diffusers.
Formulating for the future: IFF on creating sustainable sensory experiences
A woman with a leaf in front of her face.
From the moment a beauty consumer uses a bottle of shampoo or moisturizer, the packaging, scent,  feel, and efficacy all contribute to an emotional connection to the product. According to International Flavors & Fragrances (IFF), the hidden architect behind this sensory journey is science, which faces a fundamental challenge: balancing luxury and performance with the growing demand for sustainable ingredients. IFF’s Designed Enzymatic Biomaterials (DEB) platform turns familiar building blocks — enzymes, sugars, and water — into a straightforward solution for luxurious and planet‑friendly personal care products. 
Innosya introduces biotech actives for “pro-aging” skin care
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Innosya has unveiled a range of biotech actives that target “pro-aging” with various applications across age demographics. Leveraging its parent brand, Lesaffre’s 170 year long fermentation expertise, the cosmetics and personal care brand is utilizing biotechnology to explore new longevity opportunities in skin care. The company will showcase the three actives at In-cosmetics Global 2026 in Paris, France (April 14–16).
Leonie Health’s bioactive colostrum targets infant nutrition safety gaps amid...
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Nutrition Insight

The recent infant formula recalls linked to the cereulide toxin in arachidonic acid (ARA) oil highlight structural vulnerabilities in the industry, says Leonie Health. The company’s CEO tells us that new production methods can address these challenges, but require a different manufacturing and oversight model. Leonie Health creates bioactive human milk products from donor milk that are formulated to match colostrum — concentrated breast milk produced during the first 48–72 hours postpartum. In this time frame, colostrum provides infants with the nutritional foundation for immune and gut development. 
Highlighted features
Two women smiling with sunscreen on their cheeks.
Health and Beauty
Uniting for sun safety: Industry pushes for daily SPF use...
Multiple organizations have engaged in a cross-industry effort to promote daily sun protection as a critical public health priority. The groups across the personal care products and consumer health care sectors are aligning behind a single message: sunscreen is an everyday essential for protecting skin health and reducing the risk of skin cancer. 
Woman applying cosmetics to her face with holographic skin tech
Tech & Innovation
In-cosmetics Global 2026: Givaudan and Haut.AI demo active...
Cosmetic ingredient manufacturer Givaudan Active Beauty and beauty tech company Haut.AI have partnered to create a virtual try-on experience powered by AI. At In-cosmetics Global 2026, Paris, France (April 14–16), the pair will showcase technology that allows users to visualize the effects of Givaudan’s ingredients on their skin via a photorealistic simulation. The experience is powered by Haut.AI’s SkinGPT simulation technology and aims to bridge the gap between laboratory science and visible consumer outcomes.
A woman holding a needle and tape to her face.
Regulatory News
RFK pushes to legalize popular injectable peptides amid...
US Health Secretary Robert F. Kennedy Jr. (RFK) has announced efforts to make injectable peptides easier and legal to access, sparking celebration in the online “wellness” space. The move would reverse current US FDA restrictions. The US government would have to place the proposed peptides — over a dozen — on a curated list of drug ingredients that authorizes compounding pharmacies to make them. 

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Skin barrier breakthroughsApr2026

Innova Market Insights data shows that consumers increasingly look for barrier-repair benefits when choosing moisturizers. From 2021 to 2025, personal care launches with microbiome-related claims grew...

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Next-gen neurocosmetics Apr 2026

Innova Market Insights’ survey data indicates that 39% of global consumers are interested in clinical beauty. As demand for stress-relief and mood-enhancing beauty rises, neurocosmetics are emerging, blending wellness positioning with measurable skin performance.

Trend analysis

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Botanical flower powerApr 2026

Innova Market Insights data indicates that in the past three years, there has been a 15% increase in growth for personal care launches with botanical/herbal claims. This aligns with consumers’ interest in products with botanical ingredients. Asia led these launches, while gotu kola extract launches show potential for innovation.

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Frédéric Faugeroux, Ashland
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PCHi 2026: Ashland debuts Eternight in China to target longevity trend

Frédéric Faugeroux of Ashland highlighted the global debut of Eternight, marking the company’s first time initiating a worldwide ingredient launch in China. He emphasised the importance of regional customization, noting that trends such as skin brightening remain highly relevant in China and...

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PCHi 2026: Huiwen Biology targets high-efficacy demand with PDRN innovation
Goh Zheng Hong, Azelis
Video09:27
PCHi 2026: Azelis taps sensory play for self-care demand
Catherine Breffa & Julia Kang, Clariant and Lucas Meyer Cosmetics by Clariant
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PCHi 2026: Clariant launches multifunctional vegan PDRN
Promotional banner for a neuroesthetics webinar featuring a woman’s side profile with digital neural icons, titled “What’s Trending in Neuroesthetics?” with date May 7, 2025 and a “Register now” button.
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