Iridescent promotional banner from Kao Chemicals Europe featuring “Pearled Perfection,” advertising Danox Pearl GS with soft pastel swirls and a “Learn more” button
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Symrise unpacks Gen Alpha’s favorite “invisible” ingredient

Pentylene glycol is emerging as a quiet cult favorite among Generation Alpha, according to Symrise. Unlike previous generations that have focused on headline actives, Gen Alpha shows growing curiosity toward the full INCI list. These young beauty buyers are valuing multifunctional “invisible enablers” that support efficacy, tolerability, and formulation integrity. Generation Alpha’s expectations for cosmetics are being shaped by early ingredient literacy, digital nativity, and a strong demand for safety, simplicity, and transparency. 
woman with glowy skin
Personal care players reinvent classic ingredients for modern beauty demands
Active ingredients in the personal care space are becoming more finetuned, personalized, and efficacious than ever before. With a revolving door of ingredient innovations, classic solutions are maintaining their foothold on beauty shelves by reinventing themselves, combining heritage with modernization.Household staples such as hyaluronic acid, retinol, and vitamin C are experiencing a makeover as industry players identify and resolve ingredient weaknesses and amplify strong suits.
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Colgate-Palmolive feeds Gen Z’s hunger for beauty knowledge with podcast
As a means to cut through industry noise, Colgate-Palmolive has launched a podcast to share fact-based personal care information to Gen Z consumers, giving them the transparency they’ve been demanding. The Serving Smiles show demonstrates a new path brands can take to connect to their consumers in an increasingly digital world.Personal Care Insights sits down with Dana Bolden, chief communications officer at Colgate-Palmolive, to unpack how the podcast medium offers personal care brands a new way to meet consumers where they are — online. 
Foaming antibacterial hand wash with aloe beside a blank pump bottle on a counter, with CAMA PHHC logo.
Automating sleeved bottle packaging without compromising pack design
This article highlights the automation of sleeved bottle packaging, transforming a manual process into a high-speed solution while preserving brand identity and ensuring compatibility with both automated and manual operations.

This Technical Paper is brought to you by Cama Group.
 Paulo Teixeira, Melt&Marble
Melt&Marble: Accelerating commercial readiness for personal care products with INCI milestone

Melt&Marble is a Swedish biotech company that uses precision fermentation to produce designer lipids in food and personal care products. The company has secured its first personal care ingredient INCI.  Paulo Teixeira, head of product at Melt&Marble, tells Personal Care Insights more about this regulatory milestone.

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NYSCC Suppliers’ Day 2026 review: Multifunctional actives and sustainable beauty shine
At NYSCC Suppliers’ Day 2026 in New York, US, personal care innovation focused on sustainability, multifunctionality, and biotech-driven actives. Companies highlighted natural, upcycled, and bio-based ingredients. AI-assisted formulation tools and high-performance solutions for skin, hair, and scalp health also took center stage. Key trends included protective and reparative actives, multifunctional polymers, RNA- and peptide-based technologies, and sensory-focused formulations. The presentations reflected the industry’s push toward eco-conscious, consumer-focused innovation. We round up the event’s key innovators and what they showcased.

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California regulates TPhP in nail products over toxicity links
nail polish bottle
California, US, Department of Toxic Substances Control (DTSC), has flagged the nail polish ingredient, triphenyl phosphate (TPhP), as a Priority Product due to associated health risks. Manufacturers, foreign and domestic, using the ingredient in the state must now formally account for it and either justify its use, substitute it, or remove the product from the market.Taking effect on October 1, 2026, the DTSC will require all nail products containing TPhP at concentrations above 250 ppm must be notified to them. California’s regulatory decision signals it is pushing the nail care industry toward reformulation without the chemical.  
UK deforestation crackdown puts beauty sourcing in spotlight amid EUDR delays
Person standing in the middle of a cleared habitat after deforestation
The UK government has announced a crackdown against illegal deforestation, with upcoming rules requiring companies that sell products sourced from rainforests to prove their supply chains are not linked to deforestation. The rules could impact sourcing in the beauty industry, as forest-risk ingredients such as palm oil derivatives, cocoa butter, and paper packaging are expected to be affected. Under the new rules, companies operating in the UK may need to prove where their key raw materials originate from, whether they were produced legally in the country of origin, and whether suppliers can provide reliable traceability data.
BASF unveils Safe-by-Design concept and ingredient for future-proof fragrance
woman holding citrus fruit next to face
BASF has debuted its Safe-by-Design concept that develops “future-proof” fragrance ingredients from inception and released Micadelva, a non-allergenic citrus fragrance. The concept is said to offer a fragrance portfolio that is adapted to a changing regulatory environment.Micadelva is the third addition to BASF’s Future-Proof-Palette, which aims to provide high- performing ingredients with forward-looking regulatory compliance and diligent safety standards.
Midi Health tackles hormone-driven skin aging with topical menopause line
A woman with her chin up and touching her neck.
US-based virtual clinic, Midi Health, has expanded its prescription skin care line built for hormonal skin changes that start in a woman’s 30s and accelerate through menopause. In the US, over a million women go through menopause each year, signifying a large market opportunity. Midlife hormonal shifts can impact the skin, leading to dryness, thinning, adult acne, and accelerated skin damage. 
Sephora invests in retail inclusivity to “deliver on beauty’s promise”
woman with headphones on
Sephora is rolling out an inclusive shopping initiative globally that softens in-store sensory inputs for neurodivergent individuals. The Quiet Hours project is a concrete example of how accessibility can move from theoretical to operational in the personal care industry.During allotted Quiet Hours times, Sephora locations will lower the volume of music and adjust screens to encourage a calmer atmosphere with fewer distractions. The global expansion follows a successful pilot across 32 shops in eight markets. 
Bioiberica backs collagen, hyaluronic acid and enzymes for holistic menopausal...
Portrait of a happy smiling woman dressed in cycling clothes, helmet and sunglasses riding a bicycle on the asphalt out-of-town bicycle path.

Nutrition Insight

Women’s expectations for menopause support have shifted away from symptom management and toward preventative solutions. Monica Gomez Navarro, marketing manager of Branded Ingredients at Bioiberica, tells Nutrition Insight that previously, menopause conversations focused on managing individual symptoms like hot flashes, but today, consumers are thinking broadly and further ahead.
Highlighted features
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Tech & Innovation
MAC lawsuit highlights privacy risks in AI beauty tools,...
The personal care industry’s deployment of AI tools is exposing legal vulnerabilities around consumer consent and data privacy. Beauty brand’s AI-powered tools are drawing questions on biometric privacy, and MAC Cosmetics is the latest to face potential consequences.On June 4, a US federal judge in Illinois denied MAC Cosmetics’ motion to dismiss a consumer’s data privacy suit. The class action, which will now proceed, was filed by an Illinois resident who is accusing the beauty retailer of collecting imagery of her facial geometry and biometric data via its in-store and online virtual try-on services without adequate disclosures or written consent.
A hand holding a sign that says "Choose cruelty-free."
Policy & regulation news
Animal rights groups cautiously optimistic on EU roadmap to...
The cosmetics industry’s push away from animal testing has reached a pivotal moment after the European Commission (EC) launched a roadmap to phase out animal tests in chemical safety assessments earlier this month. The plan marks the EC’s first official commitment to replacing these testing methods with non-animal science. The roadmap aims to replace animal tests for chemicals used in cosmetics and other products with alternative methods, without sacrificing safety standards for consumers or the environment. 
EU flag and cosmetics
Policy & regulation news
EU reaches landmark Omnibus VI deal: Industry welcomes...
The European Council and European Parliament have reached a provisional interinstitutional agreement on the Omnibus VI package, a legal overhaul of cosmetic regulations in Europe presented by the European Commission (EC). The council and parliament are pushing to eliminate cosmetics containing carcinogenic, mutagenic, and reprotoxic substances (CMR) more quickly than the EC had proposed.The agreement was met with positive response from personal care industry players, with Cosmetics Europe releasing a joint statement with six other European organizations within the cosmetics, fragrance, and essential oils sectors.

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Clean beauty boostersJun2026

According to Innova Market Insights, clean beauty is redefining itself. Clean beauty realigns to modern-day needs, with ethical expectations driving new regulatory norms for toxin and microplastic-fre...

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Classic ingredients reimagined Jun 2026

Classic ingredients remain a strong foundation in personal care product launches, but their role is evolving. From upcycled beauty concepts to biotechnology and circular sourcing, brands are reworking familiar ingredients into more sustainable and value-added formulations.

Trend analysis

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Sun care reinventedJun 2026

Innova Market Insights data shows that sun care launches are gaining momentum globally, with +13% growth from April 2021 to March 2026. This also aligns with consumers using more sun care. The market is dominated by sun protection products, but there is an increase in self-tanning and bronzing products.

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 Paulo Teixeira, Melt&Marble
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Melt&Marble: Accelerating commercial readiness for personal care products with INCI milestone

Melt&Marble is a Swedish biotech company that uses precision fermentation to produce designer lipids in food and personal care products. The company has secured its first personal care ingredient INCI.  Paulo Teixeira, head of product at Melt&Marble, tells Personal Care...

Kacey Brides, Givaudan, Primalhyal 300, NYSCC Suppliers’ Day 2026, Skin Care, Active Ingredients, Healthy Aging, Cosmeceuticals, Hyaluronic Acid, Skin Repair, Hydration, Sensitive Skin, Aging Skin, Po
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NYSCC Suppliers’ Day 2026: Givaudan highlights PrimalHyal 300 for skin repair
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NYSCC Suppliers’ Day 2026: Nouryon explores AI and biobased chemistry
Karen Chun, Symrise
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NYSCC Suppliers’ Day 2026: Symrise talks skin barrier, sensoriality and sustainability
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