Eco-friendly solutions innovation
Apr 2024
ABSTRACT
Innova Market Insights data indicates that there is a steep increase in the use of environmentally sustainable claims for personal care, featuring a +9% year-over-year growth from October 2021 to September 2023. Skin Care was the leading category for these launches, and 74% of eco-friendly... More
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TOP 3 SUB-CATEGORIES
- Shower Products
- Facial/Neck - Moisturizers
- Shampoo
TRENDING
![](https://assets.innovamarketinsights360.com/insights/Common/Images/arrow_up.png)
TRENDING
UP
UP
Global
REGION
ANALYZED
ANALYZED
+9%
2023 VS 2021
INGREDIENTS ANALYZED
Beauty & Personal care launches only;
Glycerol
Glycerol
KEY TAKEOUTS
GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES
+9% (2023 vs 2021)
TOP COMPANY
L’oreal
TOP CATEGORY
Skin Care
TOP INGREDIENTS
Glycerol
REGION ANALYZED
Global
DATE ANALYZED
2023 vs 2021
+9% (2023 vs 2021)
TOP COMPANY
L’oreal
TOP CATEGORY
Skin Care
TOP INGREDIENTS
Glycerol
REGION ANALYZED
Global
DATE ANALYZED
2023 vs 2021
Source: Innova Market Insights
Previous Ingredient Analysis on PersonalCareInsights.com
Innova Market Insights data indicates that the global trend of natural and organic claims in personal care product launches is surging, with a 60% year-over-year growth from April 2022 to March 2024. Skincare led the way, representing 29% of these launches between April 2023 and March 2024. Natural and organic claims were also highly prominent in shower products.
Innova Market Insights data indicates that global deodorant launches rose, showing a 4% year-over-year growth from April 2022 to March 2024. Deodorant Sprays lead the NPD, making up 45% of launches from April 2023 to March 2024. Linalool is the most used ingredient in 48% of these products. Top positioning claims include Long Lasting (81%), Anti-Perspirant (72%) and Alcohol-Free (36%).
Fine fragrances innovation
Jul 2024
Innova Market Insights data indicates that global launches of fine fragrances are on the rise, with a +23% year-over-year growth from April 2022 to March 2024. From April 2023 to March 2024, Fragrances for women led NPD, accounting for 54% of the launches. Linalool emerged as the leading ingredient in 57% of global fragrance launches.