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Key trends

Personal care focus

In-depth analytical report providing insight into the trends and ingredients driving innovations in the global beauty, cosmetic and personal care industry.

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Botanical flower power

Innova Market Insights data indicates that consumer demand for natural ingredients is increasing. Skin care was the leading category for botanical claim launches in personal care, while Asia was the leader of this trend. Herbs was the leading fragrance for botanical launches.

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Beauty-from-within

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Healthy hair solutions

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Sustainable Beauty Solutions

Product innovation

A curated spotlight on emerging trends showcasing innovative products in the beauty, cosmetic and personal care markets.

Trend analysis

Informative visual overviews of the latest innovations, trends and market insights that are shaping the beauty, cosmetic and personal care industry.

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Sustainable packaging solutions

Innova Market Insights data indicates 22% growth for ethical packaging launches for personal care globally from October 2019 to September 2024. Data also shows consumers increasing their purchases of environmentally-friendly packaging.  

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Women's care trends

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Trends in facial mask NPD

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Sustainable Packaging Solutions

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