BASF’s Personal Care unit unveils a synthetic peptide for skin care applications. Inspired by the skin’s natural regenerative process, the company says Pepsensyal (INCI: mannitol, acetyl sh-tetrapeptide-1 and lauroyl sh-tetrapeptide-1) is clinically proven to reduce and delay the first visible signs of aging by smoothening, re-densifying and resurfacing the skin. The new ingredient responds to the “slow-aging trend,” which reflects a shift in consumer attitudes, as BASF details: “Rather than fighting the natural aging process, consumers are increasingly concerned with healthy aging through a holistic, preventative approach to skin care.”
