Premium beauty is in focus with Beauty Garage Professional purchasing hair cosmetics brand Gofab Genesis while Bibiana Group launches luxury personal care brands, Old Money and Botanique. Old Money is a deodorant line designed for men who “appreciate the finer things in life.” The range includes products with odor protection to give the aura of a “vintage charm.” Botanique offers flower-infused products to “transform routine into ritual.” The body care is inspired by “Maison de Fleurs” (House of Flowers).
