20 Oct 2023 --- This week, fragrance brand Electimuss London introduced a perfume inspired by the epicurean pleasures of Ancient Rome. Google and Pat McGrath Lab collaborated on “The Art of Beauty” AR beauty pop-up experience, while Revolution Beauty and Warner Bros. debuted a DC Super-Villains Halloween makeup collection. International Flavors & Fragrances (IFF) introduced its first audible “sound logo” in collaboration with Paris-based sound research lab IRCAM Amplify.
