18 Aug 2023 --- This week, Function of Beauty rolled out a premium customizable hair care range, Function of Beauty PRO, at Sephora North America. Tree Hut released a seasonal body care collection inspired by cozy beverages, while personalized skin care brand Proven extended its partnership with prestige beauty retailer Sephora. Axe and Lil’ Baby launched an initiative “forgiving thousands of dollars of cologne debt.”