22 Aug 2023 --- Marc Jacobs has added beauty to its long-term license agreement with Coty, one of the world’s largest beauty companies with a portfolio of “iconic” brands across fragrance, color cosmetics and skin and body care. Marc Jacobs Beauty was initially launched in 2013 in partnership with Kendo Brands, but the contract ended in late 2021. Meanwhile, Coty held the license for Marc Jacobs Fragrances for 20 years. With the new agreement, Coty’s support for Marc Jacobs will now extend for over 15 years.