Mitra Bio has created a noninvasive skin diagnostics platform to facilitate the development of age-rejuvenating compounds. The company’s platform uses noninvasive skin sampling powered by sequencing and data science to guide the design of therapeutic solutions in the personal care industry. The platform measures the epigenetic profile of the skin. Epigenetics is the study of how lifestyle and environment can trigger changes in gene function. Epigenetic skin care is emerging in the personal care industry, with formulas designed to target cellular health. These products aim to change the way that genes are expressed so that the skin can look and act younger.