12 Jan 2023 --- The Estée Lauder Companies (ELC) UK & Ireland is rolling out a first-of-its-kind, artificial intelligence (AI)-powered mobile app – Voice-Enabled Makeup Assistant (VMA) – to help visually impaired users apply makeup confidently. “The launch of [VMA] is an important step in our journey toward makeup accessibility for all by removing barriers to engaging with beauty products and services,” says Monica Rastogi, executive director of corporate cultural relevancy and inclusion and diversity at ELC UK & Ireland.
