19 Aug 2021 --- Procter & Gamble’s period care brand Always and Arianna Huffington’s Thrive Global are launching “Always You,” a free period tracker and wellness app designed to help users track their cycle in less than 30 seconds and improve holistic well-being. “The pandemic has spotlighted how women are disproportionately impacted by mental health and wellness concerns,” says Laura Magon, senior director of P&G for Global Fem Care Innovations – maker of Always.