11 Jun 2024 --- Givaudan unveils House of Naturals (HoN) to develop “exclusive ingredients” that focus on “consistent quality, craftsmanship and sustainable processes to meet the highest standards” for its fine fragrances. The scent manufacturer believes its perfumers are the “driving force” behind fragrance creation, and the new structure is expected to expand its range of possibilities. HoN was built with four pillars: Agronomy, innovation, operations and perfumers to implement structural and operational improvements, from field to fragrance.
