01 Nov 2022 --- Hair care applications and active ingredients are the “most searched for” categories in the Asia-Pacific (APAC) region, reveals in-cosmetics Asia. The tradeshow, which commences today in Bangkok, Thailand, has over 300 hair care products from over 120 exhibitors on display, making hair care its “second biggest segment.” The analysis was carried out in collaboration with Covalo – a comprehensive search platform that connects beauty brands with suppliers. It revealed that 55% of APAC professionals were looking for hair care ingredients, followed by skincare (19%), makeup (15%) and sun care (3%).
