30 Nov 2023 --- KFC capitalizes on the classic aroma of its top secret 11-spice fried chicken recipe in a limited edition fragrance launch, available to customers in Spain as an add-on purchase at their fast-food outlets. The Eau D’uardo perfume references a viral internet meme started by Spanish KFC’s marketing team in Christmas 2021 that ascribes Spanish names to mundane objects, like “Eduardo” to a chicken drumstick, which then became a Christmas ornament — an item after which the fragrance packaging was modeled.
