26 Aug 2024 --- A new report by the British Beauty Council in tandem with Oxford Economics shows the UK beauty sector almost returning to its 2019 peak economically, despite structural and economic challenges. The data suggests industry’s direct contributions increased by 11% in 2023, or 3% after adjusting for inflation. Overall growth for the sector was helped by higher inflation which is expected to come down in the months ahead. Still, Oxford Economics predicts growth of 3% next year — far higher than the 1% average for the overall UK economy.