29 Nov 2023 --- The Perfume Shop partners with L’Oreal to launch the “first multi-brand fragrance refill station” in the UK. Fragrances include scents from YSL, Prada, Lancôme, Armani and Mugler. The Perfume Shop says demand for refillable fragrances is up 23%, compared to +9% for non-refillable fragrances. The company sees refillable solutions saving consumers 29% on average.
