Hyléance Company: Balancing functionality with appearance for refillable cosmetic packaging
10 Mar 2025 | Hyléance Company
The beauty industry is integrating refillable packaging solutions into multiple sectors to offer consumers more environmentally sustainable packaging options. Alexis Hervatin, marketing director at Hyléance Company, discusses how the company balances functionality and aesthetics when designing refillable packaging for personal care products. He also says brands’ thinking that consumers are not ready to transition to refillable alternatives is a misconception.
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